First Shoot - Inspiration Word

First Shoot - Inspirational Word

Below you can see my first attempt at my inspirational word shoot, in my last post I spoke about the different face chart designs. I decided to go with the powder paint shoot because I think it linked back to my word really well, by linking the Chemical Smog into my shoot. 

I was really happy with how well the shoot went, I used baby powder to create the smog effect which went really well and using the basic makeup looked really nice, I used a light foundation so you could see her skin through which worked really well. I also like the images where she is looking into the light because the festival that this is based on is quite spiritual, I think the images where she is looking into the light works really well.

I do really like these images but I do think there is something missing which I think is that the image doesn't stand out. It's based on a festival and I'm not getting festival from these images.

I think next time I will used powder paint instead of just white powder because this doesn't show the festival in these images much. 

Also next time I will know the lighting I need and the way to do it because this worked really well but  the colours were wrong, I think next time I will also use a black background which will help the powder stand out more.

Face Charts For Inspirational Word

Inspirational Word Face Charts ... Photo Chemistry 

I have created some face charts based on my research and ideas, they all have a different meaning of photo chemistry and ideas behind how I would shoot the different looks. 

I started researching into my word of photo chemistry which is a chemical reaction between many different things but the main thing that stood out to me is the reaction it has with ultraviolet light. When I started looking into ultraviolet I got very excited about the electric colours and bight bold colourful looks I could do for this which are the two-first designs which I did. 

I then started looking more into other parts of photo chemistry which was a photo chemical smog which happens when chemicals in the air hit heat, this happens a lot in LA. 

I then looked more into the chemical smog and thought I would love to pull the two together the ultraviolet light and also the chemical smog idea. I looked at the images I could find of chemical smog and this reminded me of a video I saw on youtube of the Holi Festival they hold in India. 

When I saw a video of this festival being held after all the powder paint has been thrown it creates a smog light atomiser. The difference between this smog and a chemical smog is that it is full of colour and is the most beautiful thing I have ever seen. Knowing the meaning behind it makes it even more beautiful, its that all people on this one day are all equal, young or old, friends or strangers, poor or rich, woman or man. 

My last face chart is based on this idea which I really would love to do, I would like the image to create a smog like effect. I think if I can pull of this feeling and meaning in the face of the model I think the image could be really effective.

The first two face charts are showing ways I could represent the ultraviolet light. The first one shows a strobing effect I wanted to create on the face using bight blues as well as white in between the lines to make the blue stand out. I wanted to do this on the eyes and on the lips. Using the supra or aqua colour would create a strong colour.

In this face chart I was trying to get across the idea I talked about above about the powder paint, I used blue on the face chart but I would like to experiment using white as well and see which one looks better.
Under the powder paint I would like a clean base of foundation, I don't want anything else because I think it will take away from the main focus of this image which is the powder paint.
I have then done a strong brow and eyelashes quite thick to give a strong look to the eyes and make them stand out.

Shoot Plan - Givenchy Advert

Shoot Plan - Givenchy Advert 

I thought i would make a shoot plan so i know exacly what i need for this shoot to be sucessful, i wanted to make a list of equiptment and props which i will need for my shoot.

I will be bringing a printed out version of my story board to show to the model and to remind myself what poses, lighting and style i want the image to be based on. 

This image has to relate show some link to the adverts that Givenchy has already produced otherwise the advert wont make sence to the audeince and the brand. 

Preperation before the shoot- 

I have had to do some preperation before the shoot becuase in the shoot i want to have dead/dried flowers, which are the link between the advert and my word of inspiration which is Photochemistry, which i have done indepth research on the chemical smog which kills nature. I wanted to include this in my shoot but wanted the petals to look like they have had the life drained out of them, to do this i brought two butches of flower which i have hung upside down and which creates a ombre look to the petals. 

I have decided to keep the makeup for this shoot to a minimum, i have decided this becuase in the Givenchy adverts they don't have the models wearing huge amounts of makeup they have them wearing a no makeup - makeup look. This is what i will be going for in this shoot, i will also be keeping the hair very flat and straight, but with a slight bed head look to it. 

I am going to be taking inspiration from their CatWalk Spring/Summer 2016 ..

http://www.vogue.co.uk/fashion/spring-summer-2016/ready-to-wear/givenchy/full-length-photos/gallery/1463125 

I love the makeup in this catwalk, i think it shows of the brands image very well by having minimul makeup but it looking effective and stunning. 
I think this makeup look says a lot about a brand, i think that Givenchy is such an elagant brand that they dont need to pile on the makeup to make it stand out. The brand sells its self. 

Givenchy Face Chart Design's

Givenchy Face Chart Designs

I started the design process for my face charts by looking at Givenchy adverts and campaigns and looking into how they sell their brand, this was really interesting by comparing their adverts throughout the years because my personal opinion on the brand is that they don't need to do a whole lot of advertising because the brand sells its self. 

The main thing I saw was that the skin is the main focus on their adverts, it always had a Dewey look to the skin, and a very flawless look but also not perfect! 

This is the main thing I noticed about the brand is that their makeup looks are not perfect, you can see freckles etc through the foundation, you can see the natural skin under the makeup which is what I really love about this brand. 

They have used slight contouring in their adverts and not much eye makeup in most of them.

I have done some designs based on the brand as a whole, I have tried to keep it minimal because they don't wear heavy makeup in their adverts.

My first design show a light foundation, a slight contour under the cheekbone and around the temples and a neutral brown on the eye lids.
For this look I haven't got any mascara on because in quite a few of their adverts they don't have any on or the model is blonde and they reenforce the no eyelashes no eye brows look.
To keep some intensity to the image I have put on a neutral nude brown on the lips just to keep the balance of colour on the face.

In this face chart I have done a more warm look to the face, using a light foundation but slightly more bronzed and bright, I have also gone for more of a bigger brow using more of a feral brow.
I have then used a orangey brown on the tops of the eyelids.
I have also used a orangey warm toned colour on the lips.













In this face chart I have done a light foundation over the face but so light you can still see the freckles of my model through.
I have then got a neutral brown on the eye lids and an eyeliner flick and mascara on the lashes.
I then have got a slight contour and darker lips.














I have decided to go with the first face chart at the top because I really like the idea of using a blank look to create a beautiful image because I have never done a no makeup look on someone so I'm really excited to start experimenting on my model. I also really like this look because it really speaks for the brand image.